{"id":157,"date":"2023-02-25T15:54:53","date_gmt":"2023-02-25T15:54:53","guid":{"rendered":"https:\/\/planum.gt\/?page_id=157"},"modified":"2023-02-26T17:02:47","modified_gmt":"2023-02-26T17:02:47","slug":"consumer-products","status":"publish","type":"page","link":"https:\/\/planum.gt\/en\/consumer-products\/","title":{"rendered":"Consumer Products"},"content":{"rendered":"
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Digital transformation, once a necessary journey, is now an urgent priority for consumer products brands. <\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Our Services for Consumer Products Companies<\/p>

  • Fast-Moving Consumer Goods<\/li>
  • Retail Industry<\/li>
  • Fashion Industry<\/li>
  • Luxury Goods<\/li>
  • Alternative Proteins<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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    We begin our consumer products consulting services by partnering with you to define, test, and prove how advanced data collection and analysis, AI, digital supply chain, and other enhancements will create value\u2014before expanding or embedding these capabilities in your operating model.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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    We begin our consumer products consulting services by partnering with you to define, test, and prove how advanced data collection and analysis, AI, digital supply chain, and other enhancements will create value\u2014before expanding or embedding these capabilities in your operating model. We automate what\u2019s transactional and create cross-functional teams to harness the ingenuity and innovation you\u2019ll need to meet consumers\u2019 changing demands.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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    How we help companies prepare for the future<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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    Customer Insights<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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    From the food industry to consumer durable goods, managing a portfolio of products requires new methods of acting on customer insights. To guide brand investment and redefine segmentation, a demand-centric growth approach maps out what drives consumer choice in each category or niche and positions you in a favorable position with strong growth potential.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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    Personalization<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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    Reaching consumers requires knowing exactly where they are looking, how they are buying, and when they are ready to buy.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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    Digital Supply Chain<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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    The industry was once dominated by companies owning the value chain, but winners now have access to a broad ecosystem of external partners. To help companies make this radical shift to external collaboration, they start with a clean slate and determine which capabilities partners can perform as well or better, and which capabilities are important to keep in-house.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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    Digital Marketing<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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    Achieving digital marketing maturity is an industry-wide challenge for the consumer goods industry. We help companies integrate digital tools, partner with agencies, match vendors, and connect new talent with current employees and outside creatives to drive results.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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    Pricing and Net Revenue Management<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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    Price optimization is having a major impact on consumer goods companies. We help fund EBIT improvements by exploring brand portfolio pricing, trade terms management, and dynamic pricing that meets the needs of buyers and the ecosystem supply chain.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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    Climate Change and Sustainability<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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    There is a significant opportunity to make sustainability a source of competitive advantage across the value chain. We help consumer goods companies rewire decision-making to embed sustainability as a core business value and tie it to shareholder value.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"

    La transformaci\u00f3n digital, que alguna vez fue un viaje necesario, ahora es una prioridad urgente para las marcas de productos de consumo. Nuestros servicios para empresas de productos de consumo Bienes de consumo de r\u00e1pido movimiento Industria minorista Industria de la moda Art\u00edculos de lujo Servicios alternativos Comenzando con un profundo conocimiento de su negocio, […]<\/p>","protected":false},"author":3,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"_eb_attr":"","footnotes":""},"class_list":["post-157","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/planum.gt\/en\/wp-json\/wp\/v2\/pages\/157","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/planum.gt\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/planum.gt\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/planum.gt\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/planum.gt\/en\/wp-json\/wp\/v2\/comments?post=157"}],"version-history":[{"count":26,"href":"https:\/\/planum.gt\/en\/wp-json\/wp\/v2\/pages\/157\/revisions"}],"predecessor-version":[{"id":619,"href":"https:\/\/planum.gt\/en\/wp-json\/wp\/v2\/pages\/157\/revisions\/619"}],"wp:attachment":[{"href":"https:\/\/planum.gt\/en\/wp-json\/wp\/v2\/media?parent=157"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}