Our Services for Consumer Products Companies
We begin our consumer products consulting services by partnering with you to define, test, and prove how advanced data collection and analysis, AI, digital supply chain, and other enhancements will create value—before expanding or embedding these capabilities in your operating model.
We begin our consumer products consulting services by partnering with you to define, test, and prove how advanced data collection and analysis, AI, digital supply chain, and other enhancements will create value—before expanding or embedding these capabilities in your operating model. We automate what’s transactional and create cross-functional teams to harness the ingenuity and innovation you’ll need to meet consumers’ changing demands.
From the food industry to consumer durable goods, managing a portfolio of products requires new methods of acting on customer insights. To guide brand investment and redefine segmentation, a demand-centric growth approach maps out what drives consumer choice in each category or niche and positions you in a favorable position with strong growth potential.
Reaching consumers requires knowing exactly where they are looking, how they are buying, and when they are ready to buy.
The industry was once dominated by companies owning the value chain, but winners now have access to a broad ecosystem of external partners. To help companies make this radical shift to external collaboration, they start with a clean slate and determine which capabilities partners can perform as well or better, and which capabilities are important to keep in-house.
Achieving digital marketing maturity is an industry-wide challenge for the consumer goods industry. We help companies integrate digital tools, partner with agencies, match vendors, and connect new talent with current employees and outside creatives to drive results.
Price optimization is having a major impact on consumer goods companies. We help fund EBIT improvements by exploring brand portfolio pricing, trade terms management, and dynamic pricing that meets the needs of buyers and the ecosystem supply chain.
There is a significant opportunity to make sustainability a source of competitive advantage across the value chain. We help consumer goods companies rewire decision-making to embed sustainability as a core business value and tie it to shareholder value.
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